And that’s because the company behind one of the most iconic chocolate bars knows two things two be true–the first, is that you’re not you when you’re hungry; the second, is that there is a huge market for people who can’t deny their sweet tooth. “At Mars [Wrigley] we are consumer obsessed and have noticed the clear desire that has emerged among consumers to be able to add the flavors of their favorite confections to both sweet and savory foods,” Senior Brand Director at Mars Wrigley, Michelle Deignan, stated in a press release. “We’re pleased to partner with B&G Foods to allow consumers to experience the delicious and satisfying taste of Snickers in a completely new, and shake-able, way with Snickers Shakers Seasoning Blend.” So now, fans of the chocolatey-caramel-peanut treat can sprinkle a little bit of the Snickers’ sweetness on anything that their heart desires. The Snickers Shakers Seasoning Blend is said to “combine the classic chocolate bar’s delicious blend of chocolate, peanut, and caramel flavors to recreate the mouth-watering taste of an actual Snickers bar,” according to the release. The brand recommended adding it to already sweet treats (like ice cream, fruit, and waffles) or savory condiments (on par with butter and cream cheese) for amplified indulgence. Our editors also suggested adding it to popcorn, brownies, or Rice Krispy treats. Snickers Shakers is set to roll out in Walmarts and Sam’s Clubs across the nation later this month, according to a statement shared with Elite Daily. Don’t want to wait that long? Two other pretty sweet candy seasonings courtesy of B&G Foods are currently on shelves now: Cinnamon Toast Crunch Cinnadust Seasoning Blend and Twix Shakers Seasoning Blend. More News:
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